by Siprocal | Feb 1, 2024 | Connected TV, Market
Through its proprietary technology, Siprocal brought the power of targeted advertisements to sports viewers, increasing the penetration rates of digital ads. NEW YORK, Feb. 1, 2024 /PRNewswire/ — Siprocal, the leading cross-device growth and...
by Siprocal | Jan 16, 2024 | Connected TV, Market
Segundo dados da Comscore, 66 milhões de brasileiros consomem conteúdo em TV Conectada O canal de notícias Record News fechou um acordo com a Siprocal, plataforma de tecnologia para mídia que ajuda publishers, operadoras e anunciantes líderes nas Américas a crescerem...
by Siprocal | Jan 2, 2024 | Connected TV, Content, Technology, Trends
The future of advertising might be a familiar strategy Digital advertisers don’t have to be that creepy neighbor anymore. You know the type, always lurking over the fence, paying attention to what kind of car someone drives, where they shop for groceries. That...
by Siprocal | Dec 1, 2023 | Connected TV
Comscore CTV Latam 2023 Study – Sponsored by Siprocal PainelVer siteProblemas? Clique aqui2424 Comments in moderationNewPostMediaPageProjectUserEdit PageTest SchemaEnable Visual BuilderWP RocketSettingsClear and preload cache English Portuguese...
by Siprocal | Oct 4, 2023 | Customer Journey, Market, Trends
En la actualidad, la omnicanalidad se ha convertido en una parte fundamental de la dinámica de compra en los hogares peruanos. Los consumidores buscan obtener el máximo valor por su dinero explorando múltiples canales de compra. En este artículo, exploraremos cómo los...